Our line of work for Zirconio is the perfect example of how profitable can be a long partnership with a client. By taking care of their global image, we are able to establish a common ground for their promotional materials and exhibition design.
In the latest editoral line released for the ceramic company, we developed further the graphic identity that is so iconic of the brand. A brief colour palette makes the best of the decorative elements on the cover. Once more, different letters combined dress the covers, but their interaction has evolved since the past catalogues. From the plain use of characters all across the spread, to their pure abstraction.
This graphic environment is also extrapolated from the covers to the exhibition design. Each cover from the novelties catalogue has been adapted to the third dimension by translating some of their most iconic elements and introducing their ceramic products in the composition.
Zirconio has always been recognized for the smart presentation of their collections.The product spreads on the catalogue display the information clearly and very much based in the visuals of the products. The interiors represented match the mood of their products and showcase also the latest trends in interior design.