gani is a chinese manufacturer focussed on creating glazed ceramic tiles that reflect to perfection a natural element like marble, keeping the high performance and qualities of the porcelain ceramic tile.
For this project we were asked to design the stand for the coverings fair at chicago and we decided to show the product in a bigger scale. we used their products in the construction of the structure.
Instead of the more traditional way of showing the product in a display, we decided to show the possible use of gani´s tiles. So we applied a white marble on the floor and created a blue facade made with one of their rare marble collection, as an attention grabber.
Straight lines, and a minimalistic booth design to let all the focus on the products. As one of the china main producers exhibiting at Coverings, the stand looked strong and straight forward, just as Gani brand.