Tribute | Moooi Unexpected Welcome Exhibition Tortona 2013

Beauty in madness, this is how we would describe Moooi. The brand founded by Marcel Wanders and Casper Vissers has inspired and seduced the world for more than ten years now. Their style is exclusive, daring, playful, exquisite and based on the belief that design is a question of love, as their website description says.

 moooi fuori salone 2013 tortona marcel wanders design

For Salone del Mobile Milan 2013, they did an event at Tortona District called "Unexpected Welcome" a 1.700 imposing m2 transformed into a stylish assembly of colorful living quarters, new product displays, lounges... an artistic exhibition.

 Moooi Fuori Salone Tortone Marcel Wanders 2013

This assortment of interior environments is decorated with an inspiring variety of patterns and colors to dress any kind of space and make people of different ages, cultures and personalities fall in love with their homes. 

Marcel Wanders has asked renowned photographer Erwin Olaf to join the Moooi presentation with a grand selection of photographs from his personal work. Interior design meets artistic photography and they connect, creating the perfect balance between two inspiring, stylish and playful realities.

 Moooi Salone del Mobile 2013. Tortona Marcel Wanders
 Moooi Salone del Mobile 2013. Tortona Marcel Wanders

An unexpected home vision brings to life a whole world of new ideas and inspiring settings to brighten up daily life with a touch of magic. It represents a place where visions converge and where every traveller can stop to admire the perfect eclectic mix of culture & experiences that make a home environment more beautiful and unique.

Source: Moooi Website