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DESIGN AS A DIALOGUE

We understand a DIALOGUE as the core of every design process, the first and most important step, the beginning of a new challenge. 

Just a wise conversation to activate the critical thinking, to design in an strategic way, business oriented and prepared to shock the viewer
after all, to make sure a new dialogue happens.

VXLAB’s main creative fields are the two mother disciplines of branding and architecture.
However, within these fields we deliver projects related with art direction, graphic and editorial design, ephemeral, product, interior design and all related disciplines. 

The studio was founded in 2007 in Castellón. Now it is formed by professionals from all design areas and beyond, including profiles as marketing specialists and multidisciplinary designers.


BRANDING
ART DIRECTION
VISUAL IDENTITY

STRATEGIC DESIGN
CREATIVE MARKETING
INTERIOR DESIGN
EPHEMERAL ARCHITECTURE
EXHIBITION DESIGN
PRODUCT ASSISTANCE

EDITORIAL DESIGN USER EXPERIENCE
3D VISUALS & PHOTOGRAPHY

 


some of our clients

this is how we do it

VXLAB's design process starts understanding the needs of our customers. We can only deliver outstanding work if we take time talking and listening to our customer, preferably with a coffee in our hands. After long conversations in which we have achieved a detailed brief, we activate our critical thinking and our design process takes off.

Design culture is the main element we use to add value to all our work. Day by day we feed ourselves with the best influences and latest trends to offer the most innovative projects to our partners.

Collaborations with our clients last on time. We adapt and integrate our services into the internal structure of their companies, working as an external design department. One of our project managers is assigned to each client, who helps in the daily solution of problems and gives support and assistance. Our great team of designers work together with the project managers to offer the most effective solutions to our customers.

branding

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Differentiation in the current market is really important. Without a well-defined and differentiated brand strategy, companies are invisible in the cluttered marketplace. Our 360º vision is essential to establish a strong corporate identity.

           
Visual identity   
Brand manual     
Naming                                              
Graphic design                             stationary
Brand guidelines    

Campaigns & applications                    Brand voice                                         Logos & iconography                    Portfolio strategy                         Customer experience                                 Work uniforms

 

 

 

communication

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An excellent communication is essential to be recognized in the market, is essential to reach your target and for establishing your business as a reference in the market. Using branded content and custom-made communication strategies it’s the only way real results can be obtained.

art direction  
creative design    
strategy design                                            
Graphic design                              marketing strategy              communication design                    business presentations templates advertising                                          design research
styling   

magazines & brouchures                       flyer design                                         signage design                                     event design                                   photography                                         e-mail strategy

promotion

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In an overcrowded market, it’s essential getting differentiated from the rest by innovative ideas and creative designs that present products coherently and also help achieving more sales. Through a careful study and market analysis, we provide the best and most effective way to promote the product.

technical panels
product displays   
promotional catalogues               catalogue design                                  sales tools                                            
commercial designs                        bindings & folders                                 promotional campaign                               3d visuals                                  information graphics                           sales catalogues                         promotions & campaigns                                        

 

exhibition

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Space communicates and brings emotions to the consumer. We achieve this through the design of unique spaces that represent the essence of the brand. Thanks to the design and the communication of these spaces, costumer experience can be improved and we can create the most favorable atmosphere for sales.

ephemeral architecture  
exhibition design                                 stand design                                    interior design                           showrooms                                       interior environments                                  set design                                             store design                                              
shop in shops                                       brand corners                                      space planning                                          construction documentation                    

 

 

online

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Nowadays online presence is very important. If we overlook it, potential customers are constantly lost. Being present at the media is the most effective marketing tool. We take time to design the right digital content to increase online visibility for our customers.

user experience
website design                                      social marketing                                social media contents                                  content strategy                           newsletters                                              app design                                           social integration                           content managment systems                   web development                                coding

                                           

product

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An appealing product is recognized by customers once their sales increase. Knowing final customer demands is being one step further to competitors. Our passion is to create product value for our customers with sale returns.

product design                                  product research                           benchmark & product assessment          product development by world markets range development                           product innovation assistance                   conceptual design